One of the most lucrative business moves in recent times was the creation of online gaming platforms. Starting with baby steps in the 90s, it developed more and more until it became the giant we know today.
The easy accessibility provided by the online medium makes the iGaming industry extremely popular among all kinds of individuals. This can be seen from the total market size, which in 2020 was around $60 billion.
If regulated appropriately, online casinos can bring a lot of revenue to the government. This is precisely Ukraine’s approach towards the subject, which legalised gambling in 2021 after 12 years of prohibition. According to the Ukrainian president, gambling should bring yearly around $180 million.
However, the profitability of online casinos, like any other business, comes from the satisfaction of their clients. Good services are essential, like helpful customer support and phone optimisation. Still, on a global level, there is one more crucial factor to consider: games.
Cultural differences translate in the gambling world as different territories prefer a particular game type compared to other regions. So, let’s explore what game types are most popular around the world.
This continent has three countries where gambling has one of the biggest popularities on Earth. The nations are Singapore, Australia, and New Zeeland. Let us take each one and see what games have the most considerable popularity.
Around 52% of Singapore’s population has played some gambling game at least once in their lifetime. Two games enjoy widespread fame there, Toto and 4-Digits. Both are games of lottery, with 4-Digits being the most popular and Toto coming close behind.
Australia has around 7 million people that gamble daily. The favourite games there are slots and table games. When it comes to slot games, they are the most popular by far, followed by the table games such as roulette, blackjack, and baccarat.
New Zeeland follows Australia when it comes to favourite games. With slots being the first, known locally as Pokies. These slots have responsible gambling features integrated into online casinos and land-based ones that help players keep track of their activity. After slots, baccarat is the next most desirable game for New Zealanders.
In most European countries, gambling is legal and enjoys stable popularity among individuals. However, some casino games are prevalent across Europe, and some are only popular in specific countries.
Like in most corners of the world, slots are also a favourite fan choice in Europe. Any land-based or online casino has slot games, no matter the European country. For example, in the UK, the listing of slot-only bonuses available on different online casinos is astonishing. Considering that promotions are used by the platforms to attract new players, it’s easy to see what the British gamblers want to play.
Apart from slots, card games are the most attractive for Europeans. In France, there is a gambling game called Belote that is an all-time favourite among Frenchman. But this is not the only one; blackjack is the most chosen option after slots at a European level.
Following the general movement, the top gambling game played in Asia is still slots. However, different versions and names depend on each country. For example, slots are called Pachinko in Japan, and any land-based or online casino certainly has this game.
Another favourite game in the vast continent is baccarat. Asians believe this game relies on good fortune purely. One can improve on their strategy, but eventually, fate decides the champion.
Like most of the world in the North American nations, Canada and the United States have slots as one of their favourite gambling games.
Slots are prevalent in Canada, where the gambling industry has an overall yearly profit of around $13 billion. After slots, Canadian enjoy table games like poker, roulette, and blackjack.
On the other hand, in the United States, online gambling is still in its infancy. Nevertheless, table games like poker and roulette have high popularity. Due to the recently reduced restrictions on sports betting, the US market has many growth opportunities. With researchers considering that revenue from US online gambling can hit $40 million in 2033.
After going through four continents, we can safely say that slots are everywhere in one form or another. You can call them pachinko, pokies, or regular slots. Sooner or later, you will find a business online, or offline that features the famous gambling game.
The continuous growth of the gambling industry will ensure competition, bringing good customer care and innovative games. Over the years, new gambling games can emerge to fulfill different communities’ demands in terms of casino games.